Cape Town’s Sneaker Culture is Unlike Anywhere Else in the World

In our short documentary, “Just Dala,” we explore the small but growing sneaker culture that exists in the city’s Cape Flats. Known colloquially as “bubbleheads,” South Africa’s sneakerheads are in a league of their own. Here we talk to some of the scene’s most influential insiders to learn about life in one of the country’s poorest communities and how locals live their life with dignity and with the freshest kicks. JUST DALA Meet the Bubble Heads of Cape Town A Film By Imraan Christian Executive Producer Klaudia Podsiadlo Sneaker Cartel Rolo Rozay Unwanted Kicks Yaya Jeff Queen B Saeed „King Aitjie“ Yazeed Majiet Nadeem Hendricks Ridwaan Bukhari Noor Ismail Y? Gen Youngsta CPT Radio Presenter Yuzriq „Main“ Meyer Bubble Koppe Calhoun Matthews Justin Ronne Raies August Cheslin Pick Sneaker Exchange / Grade Afrika Zaid Osman Model / Local Streetwear Collector Summer Thompson Shaman Xoma Mike Abbas Salie Razaan Meyer Raeis August Achmad Arend Batool Barron Imraan Abdol Yazeed Majiet Nadeem Hendricks Ridwaan Bukhari Noor Ismail Zaheer Ismail Sideeq Fakier Tashreeq Khereker Peter Michaels Fidal Meter BBoy Jeff Mikey G Music Youngsta CPT Dada Shiva Overdose Fernando Crew Director Imraan Christian Assistant Director Waseem Noordien Drone Operator Damien and Jason Matthews Online Editor Chris Kets Catering Amiena Christian Highsnobiety Executive Producer Klaudia Podsiadlo Creative Director Edward Chiu Editor-in-Chief Pet