VOLCOM WORKWEAR TRADE AND TRUE 2025 CAMPAIGN

Volcom Workwear has always been more than just gear - it’s a uniform for makers, builders, and doers. For 2025, “Trade & True” pushes that further. Made with “Tough to Tear” Nylon 66, patented buckle buttons, and triple-needle reinforcements, our gear is built for the job - and built to keep going long after clock-off. Whether it’s early starts on site or late arvos chasing fish, skating, or off-road tracks, Volcom Workwear is the common thread. From high-vis mornings to off-grid evenings, this collection bridges the gap between grit and freedom. Designed to move with you—on ladders, in line-ups, or behind the wheel -each piece carries the legacy of hard work into everything that comes after. Volcom Workwear is more than fit-for-purpose—it's fit for whatever's next. Client Producer & Creative Shane Azar (Volcom OZ/NZ) Written in collaboration; Shane Azar, Joel McDonald, Reece Grogan Directed & Created by Reece Grogan, Joel McDonald (Yeah Rad) Client Creative Leads Shane Azar, Nick Boon, Patrick Carrie A Yeahrad Production https://www.volcom.com.au/pages/workwear