Converse: KA II, The Joy Ride

Kenny Anderson celebrates the launch of his Converse CONS KA II with the short film titled "The Joy Ride", documenting Kenny's journey on his magical bicycle. Throughout his journey, the Converse CONS KA II takes him on a joyride as he is pushed by people he encounters within the streets and vicariously lives through their social energy. Ultimately, he relinquishes his KA II sneakers to an elderly man who continues "The Joy Ride" through the streets.