LEGEND OF THE DESIGNER BAG - DESIGNER GUIDES SERIES

In this Series 2 We bring you The Legend of the Designer Bag The bag has never been more important in the world of fashion as it is today. Whether it be a Louis Vuitton, Chanel, Prada or Kate Spade, the “IT” bag of the season is enough to make the fashion celebrity pack swoon. Fashion Industry Broadcast had compelling reason to explore the evolution of the luxury accessories industry, its origin in history as well as its evolution in context of a fast changing social world. Designer bags are much more than the keepers of our daily lives’ equipment, handbags have been strongly influenced by technological and societal changes, such as the development of currency, jewelry, transportation, technology and cosmetics, as well as the role of women in society. Embracing its paradoxical role as both signifier and concealer, the handbag gestures toward a myriad of tantalising psychological interpretations. It has been a chameleon object: Ancient, symbolic and indispensable, expressing the needs and tastes of both, its wearer and its time. It is said that you can tell a lot about a woman simply from observing her choices of shoes and handbag. Whilst heels are often more of an internal statement of how a woman wishes to feel, the designer bag is an extroverted shout out on how a woman wants to be perceived by others. Today a woman’s handbag and the manner in which she carries it, is like a modern coat of arms, displayed as she marches into a battle, telling everyone around