Jake Glaser — #EvolveTheDefinition

However you fit, Bonobos fits you. We interviewed 172 individuals across a spectrum of body shape, race, age, and identity. Our conversations touched on masculinity, role models, and what it means to “fit in” as a man. Jake and his family were one of many struck by HIV in the early 80’s. Jake’s mother Elizabeth Glaser started the Elizabeth Glaser Pediatric Aids Foundation with one goal: to save Jake's life and in turn, all children around the world living with HIV. After his mother's passing in 1994, he has continued to advocate for the HIV community becoming a voice of the next generation around the issue. Today, in addition to being a spokesman for EGPAF, Jake Glaser, founder of Modern Advocate, uses the evolving voice of alternative sports to de-stigmatize HIV, and educate youth on healthy living. Modern Advocate is a growing network built and bound by the principles of collaboration, so we may collectively ensure the next generation’s future. Explore more stories at http://evolvethedefinition.bonobos.com.