Iconic Pack | Woolrich

Woolrich, established in 1830 in Pennsylvania by John Rich, is the longest continuously running woolen mill in the USA and it is the oldest outdoor clothing brand present in the United States. With a heritage of almost 200 years, the brand has always brought unique designs combined with fine artisanship and selected materials. Today, Woolrich is well-known for its Artic Parka, premium wool-made products and the iconic Buffalo Check. The first company in USA to produce Check fabric was Woolrich with the Buffalo Check shirt. First produced in 1850 and made of a soft yet durable wool flannel, the Buffalo Check shirt proved extremely successful among workers and outdoorsmen who needed to brave the elements while maintaining freedom of movement. Legend narrates that this distinctive Scottish pattern, known for centuries as Rob Roy, was dubbed “Buffalo Check Plaid” by a Woolrich designer in honor of the small herd of buffalo he owned in central Pennsylvania when he introduced the now-famous Woolrich Buffalo Check Shirt. In 2017 the Woolrich flannel shirt was included in the exhibition “Items Is Fashion Modern?” at the MOMA in New York. Explore more of the collection on http://woolrich.eu/ Follow WOOLRICH at: Instagram: http://instagram.com/woolrich Facebook: http://www.facebook.com/Woolrich Pinterest: https://www.pinterest.com/woolrich/ Tumblr: https://woolrich1830.tumblr.com/