Street Talk: Sun Care – Episode Nine: Skin Type - Combination

Why SPF reapplication remains a problem — and how spray formats and better texture can boost sun care compliance. In Episode Nine of Street Talk: Sun Care, we meet Lilly, a combination-skin consumer who reflects the habits of many Gen Z and millennial users: aware of SPF benefits, especially during high UV exposure, but inconsistent in daily use and reapplication. Her feedback pinpoints common barriers in texture, format, and SPF understanding, revealing opportunities for sun care brands to improve both education and formulation. SPF Usage: Conditional and Context-Driven Lilly’s SPF routine varies based on exposure risk: • On hot, sunny days or when UV levels are high, she applies SPF 30 to all exposed areas. • When going to the beach or swimming, she upgrades to a higher SPF and reapplies every 30–60 minutes. • On “normal days,” she applies sunscreen in the morning — but doesn’t reapply during the day. “I’m quite bad with sun cream… I usually just put it on in the morning and that’s it.” Sensory Expectations: Texture and Application Matter For Lilly, the feel and finish of sunscreen are pivotal to usage — especially reapplication: • Stronger SPFs often feel “sticky” or leave a pale cast, especially on the face. • Prefers a product that blends easily into the skin and doesn’t alter tone or texture. • Actively avoids reapplying cream-based formulas over makeup. “Sometimes the stronger ones make your skin look really pale… I want something that protects but blends real