Why We Waited Until It Was Perfect | Behind The Brand | EP 9

We could have launched sooner. We chose not to. Episode 9 of Behind The Brand is the story of The Bespoke Corner Hers, our dedicated made to measure boutique for women. Fourteen years of men's tailoring told us what the standard needed to be. Getting women's tailoring to that same standard took longer than we expected, and we were not prepared to open the doors until it did. In this episode we talk through the journey in full. Why we built a dedicated boutique for women rather than simply extending what we already do. The months of product testing. The new collection. And the honest conversation about what it means to launch something significant during one of the most economically uncertain periods in recent memory. The risks were real. The belief in what we were building was stronger. — Website — https://thebespokecorner.com/?utm_campaign=172881350-YouTube&utm_source=youtube&utm_medium=social — Socials — Instagram // https://www.instagram.com/thebespokecorner/ Hers Instagram // https://www.instagram.com/thebespokecornerhers Facebook // https://www.facebook.com/thebespokecorner/ TikTok // https://www.tiktok.com/@thebespokecorner