Buro 24/7 Malaysia Exclusive: GUCCI GUILTY BTS 2016 Unveiled by Jared Leto

The generation that inspires Alessandro Michele is characterized by a celebrative anarchy. They don’t believe in conformity, submitting to labels or to gender rules, breaking free from common social boundaries. They express themselves however they want, with whomever they want and passionately explore whatever they want. They are hedonistic without apology and indulge in life’s pleasures without feeling guilty. They experiment and enjoy because they feel completely free. This modern declaration of self expression and sexuality ignites the new chapter of Gucci Guilty. It sparks the campaign’s powerful statement: #GuiltyNotGuilty and its liberating concept, following three characters revealing in a new dawn of sexuality, emancipated from expectations and rules. “I just want people to feel free,” Alessandro Michele. “If you walk along the street, in any city or metropolis of the world, you realize there’s a kind of marvelous anarchy that characterizes youth, but also people of all ages.” Find us on: WEBSITE: http://www.buro247.my FACEBOOK: http://www.facebook.com/Buro247Malaysia INSTAGRAM: http://www.instagram.com/buro247malaysia