SEMINAR: Building A Culture Of Buyers In Africa For Designer

LINK TO 2ND SEMINAR ON BRANDING https://www.youtube.com/watch?v=ETBTSj33-4g In this edition of Accra Fashion Week's virtual seminar, our CEO & Founder Nana Tamakloe speaks with Malanie Hanimann, Fashion agent and buyer at Hanimanns, as well as Moshe Silberberg, Co-Owner & Buyer at RIJOUX. The three discuss why African creative's do not meet the standards to create a buyer culture in our fashion industry. But not from a doom and gloom angle, but instead focuses on what needs to be done to make the buyer culture in Africa a reality. Or even highlighting areas, activities, individuals or designers that might be getting it right. Areas discussed are, Do fashion weeks help the process. If yes why if no why, why Africans falling short when it comes to branding, What are the difficulties faced working with African designers as a buyer, and more.