Opening soon: Piaget Flagship in Tokyo, Ginza | 2016

Piaget, a Swiss luxury watchmaker and jeweler, will hold the grand opening of its Japan flagship store in Ginza on Thursday, November 3, 2016, following the completion of its relocation to Ginza Chuo-dori. The new Piaget Boutique boasts a graceful design that employs primarily black, white, and gold, carrying on the spirit of Piaget. The front of the boutique bears the Piaget logo illuminated by a gold border, a fitting symbol of “radiance”, Piaget’s corporate tagline. Passing through the entrance hall reminiscent of a private salon, customers are welcomed by jewelry and watches displayed in the windows in a space coordinated around black and white colors. A chandelier with a Piaget Rose motif, one of the maison’s iconic collections, hangs from the ceiling and brilliantly lights up the interior of the boutique. Ginza is the fourth Boutique in the world, following Paris, Milan, and Rodeo Drive, to implement this iconic Rose chandelier. On the first floor, there is an area for jewelry and watches as well as bridal collection, where the latest creations can be enjoyed. The second floor has a VIP salon and a space where customers can take a closer look at Piaget’s creations.