Product Innovation Through Collaboration | Canada Goose

In the early 1980s, Canadian mountaineer Laurie Skreslet had a dream: to summit Mount Everest. To achieve his goal, Laurie needed a partner who could provide a parka that met his needs and protected him from Everest's harsh conditions. He found that partner in David Reiss, former president of Canada Goose. This is the story of how the Skreslet Parka came to life and how it changed the world of performance outerwear. Sign up to Basecamp and be the first to know about new products, events and collaborations: http://bit.ly/2HVbOlk