Christopher Bailey Wants to Make Fashion Week Less "Confusing" with Burberry Fall 2016

"We can't keep it exactly the way it used to be just for the industry": Christopher Bailey takes a break backstage at Burberry Fall 2016 to talk why the brand's moved on from the usual Fashion Week format to a "see now, buy now" runway strategy. Still haven’t subscribed to W on YouTube? ►► http://bit.ly/wyoutubesub ABOUT W The Who, What, Where, When, and Why in the world of fashion and style. W provides the ultimate insider experience with an original, provocative approach to art, culture, videos, travel, fashion, and beauty. Christopher Bailey Wants to Make Fashion Week Less "Confusing" with Burberry Fall 2016