2020 Haircolors of the Year - Holographic Hair featuring Preference

This sophisticated and delicate pearlescent shade of fade-defying permanent hair color creates a “seashell-like” holographic array of lilac, silver, and soft blush pink. Best for Blondes. Subscribe to L'Oréal Paris: https://goo.gl/fnguwv Watch More Content: (Playlist URL) Follow Us: Website: https://www.lorealparisusa.com/ Twitter: https://twitter.com/LOrealParisUSA Pinterest: https://www.pinterest.com/lorealparisusa/ Instagram: https://www.instagram.com/lorealparis/ Facebook: https://www.facebook.com/LOrealParisUSA/