Ian Ginoza on Making Sneaker Magic With Virgil Abloh, Huf, Nike and Vans | The Complex Sneakers Show

Ian Ginoza has worked in sneakers for decades, playing a part in collaborative projects with the likes of Drake, Tom Sachs, Beyonce, Ye, Frank Ocean, and more. He started the Honolulu sneaker store Kicks HI, then did stints at Converse, Nike and Adidas. Now, he’s the global vice president and creative director of pinnacle product at Vans. Ginoza has mostly worked in the background, opting to let his work speak for itself. Here, he tells the story of his life in the industry and how he ended up at Vans. Also, cohosts Joe La Puma, Brendan Dunne, and Matt Welty discuss Bode x Nike Astro Grabbers and try not to discuss the Air Max Dn. The episode is a monumental one, the 200th overall episode of the Complex Sneakers Show in all its forms. Chapters: 0:00 - 1:27: Intros 1:28 - 5:16: Episode Topics 5:17 - 6:47: Not Talking About the Air Max Dn 6:48 - 9:12: Bode x Nike Astro Grabbers 9:12 - 9:51: Ian Ginoza Joins 9:52 - 10:44: Sneaker Cam 10:45 - 16:01: Three Feet High Program / Early Days at Saint Alfred 17:50 - 21:01: Designing the Kickshawaii x Nike Dunk Low "Aloha" 21:02 - 27:19: Ian’s Intro into the Sneaker World 27:20 31:49: Kicks Hi / Ian’s Time at Converse 31:50 - 37:40: Opening Leilow 37:41 - 46:39: Transferring to Nike 46:40 48:27: Returning to Converse 48:28 54:37: Working with Virgil Abloh 54:38 - 59:42: Why Ian Joined Vans 59:43 1:02:04: What We Can Expect from Vans 1:03:05 - 1:03:25: Outro Subscribe to Complex on YouTube: https://www.youtube.com/c/Complex C