Inside Ulysse Nardin: New Watches, Running a Brand, and Future for the Freak

Tim is joined by Matthieu Haverlan, managing director of Ulysse Nardin, to discuss the brand's new watches, how they handle pricing and managing inventory, and what goes into marketing the brand. From their partnership with Urwerk for the UR-Freak, the future of the Freak product line, innovative marketing proposals, and the nitty gritty of inventory management; their far flung conversation gives a lot of insight into what goes into running the watchmaker. Check out our Ulysse Nardin watches: https://www.the1916company.com/pre-owned/ulysse-nardin/ Please Subscribe: https://www.youtube.com/@1916Company/?sub_confirmation=1 Download the app: https://onelink.to/8u2bgh Buy Watches Here: https://www.the1916company.com View hands-on luxury watch reviews on The 1916 Company Watch Reviews: https://www.youtube.com/@the1916companywatchreviews/?sub_confirmation=1 Instagram: https://www.instagram.com/the1916company MB01E7FWIZSKQON 00:00 App Promo 01:00 Challenges to the Brand 04:37 Figuring Out Production Volume 09:03 Managing Inventory 13:42 Deciding on Watch Pricing as a Brand 18:43 New Watches 28:27 New Methods of Marketing 39:38 Future Product Lines #ulyssenardin #luxurywatch #luxurywatches #watchmaker #watchmaking #swisswatch #swisswatches