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Emma Grede on Building Skims, Social Media Style & Self Confidence | The Good Buy | Harper's BAZAAR

Mar 27, 2026 · 27.2K views

DescriptionEmma Grede knows exactly what women want. In this episode of “The Good Buy,” the entrepreneur, fashion designer, and new author sits down with Harper’s BAZAAR to discuss the purchases that shaped her life— from saving up for her first Gucci thong in East London (and yes, she wore it on the outside) to her investment inMore
Emma Grede knows exactly what women want. In this episode of “The Good Buy,” the entrepreneur, fashion designer, and new author sits down with Harper’s BAZAAR to discuss the purchases that shaped her life— from saving up for her first Gucci thong in East London (and yes, she wore it on the outside) to her investment in brands like Skims and Good American that have changed how millions of women get dressed. From her early days as a 26-year-old CEO to now leading billion dollar brands, Emma is living proof that fashion is more than just clothes-- it’s a reflection of confidence, identity, and impact. Watch as she reflects on her infamous denim collection, how she maintains her signature minimalist style, and the importance of living for, and dressing for, now. Listen to "The Good Buy" Podcast on Apple Podcasts here: https://podcasts.apple.com/us/podcast... Listen to "The Good Buy" Podcast on Spotify here: https://open.spotify.com/show/2Npiwtz… #EmmaGrede #TheGoodBuy #BAZAAR BAZAAR Shows: Don't miss out on the latest must-see video ►► http://bit.ly/SUBSCRIBEtoBAZAAR Fashion Flashback: https://youtube.com/playlist?list=PLsGoWYUz-BTGahELhXju8jhOZyQpi0YyM Food Diaries: https://www.youtube.com/playlist?list=PLsGoWYUz-BTEKdcc38ehj8T7liyycDo91 All About Me: https://youtube.com/playlist?list=PLsGoWYUz-BTH_KJpLRHN9BBv3ACmb-VkE Go To Bed With Me: https://youtube.com/playlist?list=PLsGoWYUz-BTErpE74W4dvBgavLLZ_dNe6 Read us at: https://www.harpersbazaar.com/ Follow us on TikTok:

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