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AG | The Jean of Tomorrow - Circular Denim

Jul 24, 2023 · 119.9K views

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Documentary
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Clothing
Houses
AG
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denimweavingrecycling

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DescriptionThe future of denim sustainability is more than recycling - it’s reincarnation. Our circular denim initiative is the latest exploration of The Jean of Tomorrow™. A focus on longevity, rejuvenation, and eco-minded resourcefulness pushes our innovation forward. This new chapter extends the life cycle of garments alreadyMore
The future of denim sustainability is more than recycling - it’s reincarnation. Our circular denim initiative is the latest exploration of The Jean of Tomorrow™. A focus on longevity, rejuvenation, and eco-minded resourcefulness pushes our innovation forward. This new chapter extends the life cycle of garments already in circulation, keeping them out of landfills by allowing them to take on different forms. We’ve partnered with an expert denim mill specialized in recycling to ensure that our recycled products are broken down in the most efficient and eco-minded way, helping us turn post-consumer denim into new AG by weaving new fabrics from the processed materials and closing the loop. Meet Exploration #3 https://www.agjeans.com/

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