PUMA, XAVI AND SKEPTA SHUT NORTH LONDON DOWN WITH THE NEW PUMA KING 20 LAUNCH EDITION

PUMA has today unveiled the 20th generation of the PUMA KING in a special launch edition colorway. To celebrate the launch PUMA linked up with some special guests to honor the legendary boot. PUMA and Xavi were on a mission to find some of the best ballers in North London by scouting out players who have the KING mentality – players that take risks, play fearlessly, be true to themselves and boss the pitch. The scouting mission was followed by one of the coldest collabs of the year when Skepta joined Xavi and PUMA to host a special KING 1v1 tournament in North London. The tournament featured 16 top prospects with one winner crowned the KING, taking home a pair of gold PUMA KING 20’s, two Premier League tickets and a PUMA boot deal.