Maria Nila #ichoosefriendly

We respect life, we respect nature - and we love all animals. Discover our range with 100% Vegan & Cruelty Free haircare. #ichoosefriendly is a series of films created by Maria Nila to get people to think twice before buying beauty products with animal ingredients. Participants in the film are well known profiles Nellie Berntsson, Nicole Falciani, Tina Maria Hansen and Alexandra Bring. Also making an appearance in the film are the Co-Founder of The Perfect World Foundation – Rags Jacobsson and Maria Nila’s own Creative Director Cia Mannesson. In this video we get to experience the strong bond between humans and their beloved animals.   We at Maria Nila know that it is possible to manufacture world class hair care products without including animal ingredients. In our own Swedish lab and production, we are working continuously to develop future vegan products. Maria Nila products are Cruelty Free-certified by PETA (People for the Ethical Treatment of Animals).