Fashion Buyer and What is a Trend Forecaster | S1, E4 | Future of Fashion | British Vogue

What does a buyer actually do? How does trend-forecasting work? How did Paul Smith become Paul Smith and why is he talking about bosoms and underpants? All these questions are answered in the fourth instalment of Alexa Chung’s acclaimed documentary series for British Vogue. Subscribe to British Vogue►► http://po.st/SubscribeBritishVogue Series 1 Episodes: Episode 1: http://bit.ly/AlexaSeriesEp1 Episode 2: http://bit.ly/AlexaSeriesEp2 Episode 3: http://bit.ly/AlexaSeriesEp3 Episode 4: http://bit.ly/AlexaSeriesEp4 Episode 5:http://bit.ly/AlexaSeries5 Episode 6: http://bit.ly/AlexaSeriesEp6 Click Here For Series 2: http://po.st/TheFutureOfFashionS2 Vogue has dispatched contributing editor Alexa Chung to investigate the state of fashion today in her series The Future of Fashion. Alexa Chung will be talking to everyone from current fashion students to the heads of major design houses, via journalists, buyers and all the workers in between. Watch as Alexa Chung try to find out what the future holds for this multi-billion pound fashion industry; how the next generation will get fashion careers using all the tools available to them; and what the fashion landscape looks like in terms of sustainability and technology. CONNECT WITH BRITISH VOGUE Web: http://po.st/BritishVogueVideo Twitter: http://po.st/TwitterBritishVogue Facebook: http://po.st/FacebookBritishVogue Google+: http://po.st/GoogleBritishVogue Instagram: http://po.st/InstagramBritishVogue Pinterest: http://po.st/Pinter