PRIMARK | Recover™ RColorBlend

We've expanded our partnership with recycled cotton producer Recover™ as part of our Primark Cares strategy, to increase the amount of clothing containing recycled materials and making more sustainable fashion affordable for all. Our new collection is made using recycled cotton and polyester fibres 👇 Recover™ is a global producer of low-impact, high-quality recycled cotton fibre and fibre blends, including RColorBlend, which is produced by blending coloured recycled fibre from textile waste, together with a recycled carrier fibre. Colour accuracy is achieved by mixing the two types of fibres together, with no additional dyeing treatment and limited water and chemicals to reduce the environmental impact.