BEHIND THE SCENES ~ Rip Curl Interactive Bikini Fit Guide | Rip Curl

Shooting Rip Curl’s Interactive Bikini Fit Guide: Jump behind the scenes with Rip Curl’s female design team as we tackle the making of the Interactive Bikini Fit Guide. Not too long ago, Rip Curl released the first-ever Interactive Bikini Fit Guide. Shot on the women behind the brand, this revolutionary guide features real women and real shapes, and is designed to offer a whole new shopping experience for bikinis. As the customer moves through her online journey, she can see a variety of different fits and styles on multiple models, each with her own unique body type. The Guide is a start on Rip Curl’s journey to help every woman find their perfect bikini. The making of the Interactive Fit Guide is raw and real behind-the-scenes look at the women who helped pull it all together. These women are not just the designers who created these bikinis – they are also the women who believed in this product enough to pull themselves out of their comfort zone and into the limelight, in front of the lens. #SummerLooksGoodOnYou #MyBikini #RipCurl Explore more at RipCurl.com – Australia: https://www.ripcurl.com/au/explore/summer-looks-good-on-you.html USA: https://www.ripcurl.com/us/explore/summer-looks-good-on-you.html NZ: https://www.ripcurl.com/nz/explore/summer-looks-good-on-you.html Europe: https://www.ripcurl.eu/en/ South East Asia: https://www.ripcurl.asia/en/ Brazil: https://www.ripcurl.com.br/ Like what you're watching? Subscribe to Rip Curl's YouTube channel: https://youtub