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When Barq's Root Beer Used The Soviet Union for a Marketing Campaign

Apr 1, 2025 · 6.9K views

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Format
History
Styles & eras
1990s

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DescriptionIn late 1991 as the Soviet Union collapsed a root beer company employee was watching on and got an idea. Only a few months later bottles and cans were all over plastered with messages about how drinkers could get their hands on authentic Soviet memorabilia and militaria by simply sending in a proof of purchase, this isMore
In late 1991 as the Soviet Union collapsed a root beer company employee was watching on and got an idea. Only a few months later bottles and cans were all over plastered with messages about how drinkers could get their hands on authentic Soviet memorabilia and militaria by simply sending in a proof of purchase, this is the story of the Barq's Soviet Union Going Out of Business Sale Giveaway. Chapters: 0:00 Intro 0:34 The 1980s and Those Silly Soviets 5:01 Barq's Got Bite but also Really Weird Marketing 8:39 Barq's "Soviet Stuff" 11:51 Legacy and Soviet Collectables 13:52 Outro

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