Lucinda Chambers | Amanda Wakeley Style DNA

This week on my Style DNA podcast I go on a style journey with the Creative Director Lucinda Chambers. Lucinda has worked in the fashion industry for more than three decades…as Fashion Director of British Vogue for 25 years she certainly shaped the face of fashion and inspired the wardrobes of millions of women. She has worked as a creative consultant and stylist across both high street and luxury brands from Prada and Marni to H&M and River Island   We reminisce about her early days as a fantastically creative stylist at Vogue, in the pre-internet days she used National Geographic for her location inspiration…taking her to Ladakh in northern India on her very first location shoot…with Cindy Crawford and the photographer Patrick Demarchelier…sleeping in tents and drawing sticks to get the last few seats on the plane out…   She talks eloquently about creating the narrative which has inspired the images… and I use the opportunity to ask about one of my favourite images of Linda Evangelista wearing Wakeley…   Her journey in fashion has been a long and fabulous one …starting at Vogue as the secretary to the petty cash lady but her talent and creative vision took her the whole way…she is a phenomenally optimistic creative, making the most of every situation stating that it’s never a crisis it’s an opportunity...whether that was all the clothes for a cover shoot with Emma Watson being stolen from the luggage compartment of the Eurostar, to arriving to shoot in Miami as a hurricane