AlpinerX Alive Limited Edition by Markus Eder

“Sometimes my mind goes kind of crazy about skiing and I ask myself, what if...?” - Markus Eder What if you could raise awareness on the vulnerability of our environment and promote it across your community, wouldn’t you do that? Well, we do. After months of drawings and prototypes, we are proud to present the #AlpinerXAlive by Markus Eder limited edition. Incredible #athlete, #freeride champion and Alpina #ambassador, Markus Eder has always been thankful for the opportunities the alpine’s playground granted him. The Markus Eder X Alpina Watches collaboration pays tribute to nature by conveying a strong message. An elegant grey dial reveals a world map filled with red, denouncing the danger that the planet is currently facing. To reinforce its eco-responsible purpose, this timepiece features a strap made of vegetable leather, one of the first in the world of watchmaking, made from recycled apple waste. And you, what would you do? Limited to 100 pieces worldwide, the watch is now available on alpinawatches.com #AlpinaWatches #ReachYourSummit #Alpina1883