That's Pitticolor!

From this edition onwards, Pitti Immagine will be working with a series of talented directors who will produce a special digital art project inspired by the theme for the show. The famous director Luca Finotti is the man behind the fashion film for Pitti Uomo 88. His interpretation of “That’s Pitticolor” features an immersion in colour with a fun take on action painting. Thanks to a special grant from Ministero Sviluppo Economico and Agenzia ICE. Credits: Director: Luca Finotti @AtomoManagement Art director: Stefano Roncato Models: André Bona @Elite - Bianka @Women Hair : Gabriele Trezzi @closeup milano Make-up: Giorgia Pambianchi @AtomoManagement Stylist: Agnes Schulz @AtomoManagement