ELENA BURENINA Ukrainian Fashion Week noseason sept 2021

The name of Elena Burenina new collection refers to the lines of the English romantic poet John Keats: “Sweet Hope, ethereal balm upon me shed, And wave thy silver pinions over my head”. Today people especially need support, bright colours and hope. Hope for a new beginning can be read, first of all, in the colour palette of the collection: the designer has stepped away from the usual black and white palette, focusing on shades of pink, green and yellow. Lime, cream, sky blue, olive, light pink, fuchsia – they are about happiness, hope and love. This season, laconic trouser suits (brand distinguished feature) are presented along with short skirts and tops of complicated tailoring, elegant dresses with draping, ruffles and sensual cuts. The romantic mood of the collection is supported by accessories: earrings with pearls and chokers with golden elements or ones decorated with flowers. The name “Sweet Hope” is made on stylish leather straps for smartphones – the result of a collaboration between Elena Burenina and the leader in technological innovation, Samsung Electronics.