dissecting tiktok's newest trend: underconsumption-core

talking about underconsumption on a platform built around consumption is so meta lol overconsumption has become our new normal, to the point that it feels revolutionary to reject it: enter 'underconsumption-core', or just plain 'normal consumption' as some ppl are calling it let's break down tiktok's newest trend and talk about why our generation is so intent on romanticising everyday life!! 🫶 thanks sm for watching - pls like, comment and subscribe xx ♡ insta: https://www.instagram.com/katieerobinson_/ ♡ tiktok: https://www.tiktok.com/@katieerobinson_ ♡ threads: https://www.threads.net/@katieerobinson_ 💌 substack: https://katierobinson.substack.com 🎧 podcast: refashioned (all major platforms) https://open.spotify.com/show/04EWQpOzuf200iOzdZoiyq?si=130c940dae464960 ⏱️ TIMESTAMPS: 00:00 hiii 00:31 consumption-core 01:16 overconsumption is our new norm 01:46 overconsumption & celeb culture 02:12 tiktok's influence 02:54 what is underconsumption core? 03:33 the internet is divided 04:26 is underconsumption legit? 05:18 criticisms & controversies 06:28 rebranding normal consumption 07:37 will it last? 09:14 will this influence buying habits? 09:47 underconsumption IRL 10:37 important context 11:47 byeee #2024 #2024fashion #fashiontrends #pinterest #pinterestfashion #fashiontrendforgirls #fashionnews #springtrends #spring2024 #fashiontrends #antihaul #shopping #whattobuy #sustainablefashion #fashionnews #fashiontiktok #trending #trendingvideo #fyoupage #smallcreator #fas