Is Rolex Afraid of Change? GMT-Master II: Then vs. Now

Why does Rolex take so long to improve their watches? A GMT from 2003 looks almost the same as one from 2023. Chrono24 is turning 20 this year, and we're looking back at the two decade evolution of one of Rolex's most recognizable models: The GMT-Master II. If you've every heard terms like gloss dial, super case, cerachrom bezel, parachrom hairspring, this video is for you. We cover it all including the Pepsi, Coke, Batman, Root Beer, Lunette Noir, and even the Sprite/Destro. 0:00 What's the difference? 0:20 Chrono24 is turning 20! 0:43 Ref. 16710 1:57 Ref. 116710LN "Lunette Noir" 3:00 Ref. 116710BLNR "Batman" 3:32 Ref. 116719BLRO "Pepsi" in White Gold 4:05 Ref. 126715CHNR "Root Beer" 4:24 Ref. 126710BLRO "Pepsi" Returns in Steel 5:07 Ref. 126710BLNR "Batman" Returns on Jubilee 5:33 Ref. 126710VTNR "Sprite" or "Destro" 6:02 Rolex Brand Strategy: slow and steady or just plain boring? Don’t forget to SUBSCRIBE to our channel here: https://www.youtube.com/channel/UC19TMquxv2GfWbHhj6C3MCw?sub_confirmatio=1 Chrono24 Website: https://www.chrono24.com Facebook: https://www.facebook.com/chrono24/ Instagram: https://www.instagram.com/chrono24/ Twitter: https://twitter.com/chrono24 Pinterest: https://pinterest.com/chrono24/ iPhone App: https://itunes.apple.com/us/app/chrono24/id472912032?mt=8 Android App: https://play.google.com/store/apps/details?id=com.chrono24.mobile Want to learn more? Sign up for our newsletter here: https://www.chrono24.com/newsletter/subscription.htm #role