The Cowboys of Akubra

Every year the countries toughest cowboys meet at Mount Isa Rodeo. The biggest, baddest rodeo in the Southern Hemisphere, right in the heart of the Aussie outback. Since 1959, the rodeo has attracted thousands of cowboys, cowgirls, and rodeo fans from all over the world, turning this rugged mining town into one of the liveliest spots in Australia. The Cowboys of Akubra caught some wild action here—bull riding, saddle bronc, barrel racing, and steer wrestling—all showcasing the grit and guts of Aussie rodeo culture. It’s not just about the rodeo either! The whole town comes alive with street parades, live country music, markets, and a real outback vibe that’s hard to beat. The Mount Isa Rodeo is more than just an event; it’s a festival celebrating outback life, bringing the best of rural Australia to life for locals and visitors alike. Our collection of iconic Western Hats have been designed with a meticulously detailed silhouette, handcrafted in Kempsey Australia. It’s not a cowboy hat, it’s an Akubra. Shop Rodeo Edit: www.akubra.com.au/collections/western