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From Charging Just ₹800 To Building One Of South India’s Most Copied Fashion Labels | Swathi | FF30

Sep 4, 2026 · 17.2K views

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Podcast
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Clothing

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Description🚨 Subscribe or miss every game-changing episode after this 😜 👉 https://yt.openinapp.co/xn40q   Follow Our Instagram Page👇 https://www.instagram.com/figuringfashionofficial/ Follow Our Guest's Instagram Page 👇 https://www.instagram.com/swathi_purushothaman/ https://www.instagram.com/studio149/   Host Arvind KaMore
🚨 Subscribe or miss every game-changing episode after this 😜 👉 https://yt.openinapp.co/xn40q   Follow Our Instagram Page👇 https://www.instagram.com/figuringfashionofficial/ Follow Our Guest's Instagram Page 👇 https://www.instagram.com/swathi_purushothaman/ https://www.instagram.com/studio149/   Host Arvind Karthik's Instagram Page 👇 https://www.instagram.com/arvindkarthik/   🎧 Listen To #FiguringFashionPodcast On Spotify: https://spotifycreators-web.app.link/e/g3qc09bnt6b   In this episode of Figuring Fashion Podcast, Host Arvind Karthik sits down with Swathi Purushothaman, Founder of Studio 149, to discuss building and scaling a bridal fashion brand, the business of bridal wear, South Indian vs North Indian fashion, copying vs inspiration, making luxury fashion accessible, entrepreneurship, demanding clients, collaborations, and what it really takes to build a successful fashion business. 👗✨ 🎙️ What You'll Discover in This Episode: 📈 Scaling Studio 149 – The one thing that helped Swathi take Studio 149 to where it is today. 👰 Building a Bridal Fashion Brand – The challenges, complexities & realities behind running a successful bridal wear business. 🌍 South vs North Indian Bridal Fashion – Why North Indian bridal brands have stronger global visibility & what South Indian brands are missing. 🎨 Originality & Replication in Fashion – How designers can build a brand and design language that becomes harder to replicate. 👀 Copying vs Inspiration – Where designers should draw

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