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A Letter to My Loved Ones by Lynsey Addario | BCA 2020

Oct 21, 2020 · 19.9K views

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Campaign
Category
Lingerie

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DescriptionA Letter to My Loved Ones is our #NoLessAWoman 2020 film, featuring diverse women bravely baring their souls and scars for #BreastCancerAwarenessMonth. Shot during lockdown by Pulitzer Prize-winning photojournalist #LynseyAddario and filmmaker and activist #AliceAedy, the group shares their stories while wearing our LoMore
A Letter to My Loved Ones is our #NoLessAWoman 2020 film, featuring diverse women bravely baring their souls and scars for #BreastCancerAwarenessMonth. Shot during lockdown by Pulitzer Prize-winning photojournalist #LynseyAddario and filmmaker and activist #AliceAedy, the group shares their stories while wearing our Louise Listening post-mastectomy bra and #aSMC post-mastectomy sports bra. Breast cancer early detection and prevention is a personally important cause to Stella. For 2020, a portion of the sales of our pink Whitney Popping lingerie set will go to our #StellaCares foundation, supporting breast cancer initiatives globally including #HelloBeautifulFoundation and the #LindaMcCartneyCentre. A limited number of Louise Listening post-mastectomy bras are also available for free by request at stellamccartneycares.org. Discover the full #BCA video and letters on #StellasWorld: https://stell.am/3jlzKwU The women featured include: Melanie Bastien, Caroline Boore, Emma Campbell, Lizzi England, Leanne Hughes, Jane Hutchison, Keely Joseph, Gemma Longland, Sharon Marshall Green, Louisa Rasmussen, Toral Shah and Nisha Tanna.

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