Italian Excellence | Ep.3 Guido Taroni

Salvatore Ferragamo celebrates Italian Excellence, through a unique collaboration with four dynamic talents, whose creations embody the values of Italian culture, craft and heritage. The new men’s eyewear collection, titled #ItalianExcellence, blends ultra-modern materials with a contemporary design inspired by archival shapes of the fifties and sixties. Since his first public exhibition in 2009 at the age of 21, Guido Taroni has built a rich portfolio of work based on chromatic harmony and dynamic simplicity. We see Taroni as he scouts Milan in search of inspirational locations that will reflect the inherent values of his creative philosophy, which he defines as a vision of “Italian-ness” built around communal standards of excellence, integrity and quality.