Reflections of Light. Spring/Summer 2026 campaign

Within a lunar-white volcanic landscape, Paul & Shark unveils the Spring/Summer 2026 campaign. Set on the remote island of Milos, a place suspended between earth and water, light does more than illuminate - it sculpts, refines, and reveals every detail. In this extraordinary setting, Paul & Shark silhouettes travel with quiet confidence and effortless lightness. Reflections of Light tells a story of balance and authenticity, where light and essence interact naturally, giving shape to a refined, contemporary language. At its core, the collection is a curated exploration of yarns and craftsmanship. Meticulous research and an intrinsic commitment to excellence lead to innovative blends of fibers, achieving heightened refinement while keeping functionality at the heart of every choice. In Reflections of Light, the Sense of Journey - one of Paul & Shark’s four guiding pillars - is brought to life as an evolving adventure, where nature becomes an integral part of the visual and emotional dialogue. Discover more: paulandshark.com