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How Liberty London Stays Iconic: 150 Years of Fashion, Beauty & Heritage Design | SheerLuxe BTS
DescriptionIn this episode of Sheerluxe BTS, we’re giving you an exclusive behind-the-scenes look at Liberty, one of the UK's most iconic department stores, as we celebrate its 150th anniversary! We meet the talented teams that curate Liberty's unique product offerings and explore how they blend modern trends with the store's ricMore
In this episode of Sheerluxe BTS, we’re giving you an exclusive behind-the-scenes look at Liberty, one of the UK's most iconic department stores, as we celebrate its 150th anniversary! We meet the talented teams that curate Liberty's unique product offerings and explore how they blend modern trends with the store's rich heritage, and discover the creative process behind their latest collections, including the inspiration drawn from Liberty's extensive archive of 65,000 prints. We also dive into the world of fashion, beauty, and homeware, discussing everything from innovative fabric techniques to the importance of storytelling in product design with key team members, as they share insights on their roles, the store's marketing strategies, and how they engage with customers both in-store and online.
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