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How New Balance Won Over Skaters
DescriptionNew Balance's rise in the skate shoe market is unprecedented. For years, New Balance was seen as a lame and boring choice of footwear within youth culture. However, thanks to its dominance in sneaker culture and now skateboarding, skaters are flocking to the brand because of its high-quality and classic-looking skate More
New Balance's rise in the skate shoe market is unprecedented. For years, New Balance was seen as a lame and boring choice of footwear within youth culture.
However, thanks to its dominance in sneaker culture and now skateboarding, skaters are flocking to the brand because of its high-quality and classic-looking skate shoes.
In recent years, they have become one of the industry's top, if not the number one, skate shoe brand. In this video, I breakdown New Balance's history and the rise of Numeric. Enjoy!
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