Where does our Community Fair Trade shea butter come from? – The Body Shop

Where does The Body Shop® Shea Butter come from? Discover how our Community Fair Trade Shea Butter is sustainably sourced from The Tungteiya Women's Association. Our founder, Anita Roddick, started this partnership back in 1994 after meeting the inspirational women who have used shea butter to intensely nourish dry skin and hair for centuries in Northern Ghana. These women are the experts who put the she in our Community Fair Trade shea butter. 640 women hand harvest and handcraft our shea butter in an 18-stage process passed down from mother to daughter for generations, collecting the shea nuts by hand and boiling, drying, cracking, crushing, roasting, kneading and softening them into rich raw shea butter. As well as paying a fair price to financially empower the women, we also pay premium to help support community projects like healthcare, sanitation, water and education, that benefit 49,000 people every year. Every time you use our nourishing shea body butter for dry skin and hair, you make our partnership stronger. Straight from their hands to yours, there's a she in every shea. Love this video? Give it a thumbs up and visit our YouTube channel for skincare routines, make-up looks and more. FOLLOW US: Website - http://www.thebodyshop.com Facebook - http://www.facebook.com/thebodyshop Twitter - http://twitter.com/TheBodyShop Instagram - http://www.instagram.com/thebodyshop © 2018 The copyright for the material in this film is owned by or licensed t