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The Making of an Original: Greg Lauren's First Fragrance, Exclusively at Barneys New York

Oct 4, 2013 · 8.8K views

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Campaign
Category
Fragrance
Designers
Greg Lauren

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DescriptionAnything that carries the Greg Lauren label is guaranteed to be an original, whether it's a military-inspired jacket or the latest creation from Mr. Lauren, a fragrance. He is the second collaborator in Barneys New York's Designer Fragrance Collection (L'Wren Scott kicked it off last year), and has worked in conjunctiMore
Anything that carries the Greg Lauren label is guaranteed to be an original, whether it's a military-inspired jacket or the latest creation from Mr. Lauren, a fragrance. He is the second collaborator in Barneys New York's Designer Fragrance Collection (L'Wren Scott kicked it off last year), and has worked in conjunction with master perfumer Ralf Schwieger to create a scent that combines marine notes with those of vanilla and tonka bean. Once the fragrance was completed, Lauren headed to France, where it was packaged, to customize each bottle in his signature distressed style. The following video captures the journey. Read Greg's story here: http://bit.ly/GCB642 And Purchase the fragrance here: http://bit.ly/18BS2RL

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