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Jess Kimura’s CAPiTA Equalizer: Pro Model Story & Signed Board Giveaway | CultureCast
DescriptionSome boards carry more than graphics — they carry stories. Recorded at the LAAX Open 2026, this CultureCast feature follows Jess Kimura at the Mountain Hub as she shares the personal story behind her CAPiTA pro model snowboard, The Equalizer. In this episode, Jess talks about: • What her CAPiTA Equalizer pro model reprMore
Some boards carry more than graphics — they carry stories.
Recorded at the LAAX Open 2026, this CultureCast feature follows Jess Kimura at the Mountain Hub as she shares the personal story behind her CAPiTA pro model snowboard, The Equalizer.
In this episode, Jess talks about:
• What her CAPiTA Equalizer pro model represents
• The meaning behind the graphics and design
• Why this board is such a personal milestone in her career
• Signing the board and adding a handwritten note
• Turning it into a one-of-a-kind prize through a claw-machine activation
The moment culminates in a community giveaway, where one lucky participant wins Jess’s signed CAPiTA Equalizer pro model board — a powerful connection between athlete, product, and snowboarding culture.
CultureCast is Zalando’s long-form conversation and culture series recorded at the LAAX Open 2026, exploring the stories, objects, and moments that shape modern snowboarding.
Presented by Zalando
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