Umashan Naidoo - A store that is a safe space, where a customer can experiment without judgement.

On this episode of Westside People, Umashan Naidoo, Head of Customer and Beauty at Trent, takes us through his journey in fashion from growing up in Durban in South Africa, to working at Westside in Mumbai. His role is to foster a strong bond between the brand and the customer. He talks about Westside’s commitment to staying current while offering great value, understanding who the customer is and what makes them tick and creating a space with Westside not just for great fashion, but also community. Shop the look here: www.westside.com Follow Westside here: https://www.instagram.com/westsidestores CREDITS: Guest: Umashan Naidoo Executive Producer: Umashan Naidoo Creative Director: Liana Deboo Created by Westside This is a Maed in India production. Head of Production: Mae Mariyam Thomas Project Manager: Shaun Fanthome Head of Audio Production: Kartik Kulkarni Sound Editor & Mix Engineer (Audio Episode): Lakshman Parsuram Mix Engineer (Video Episode): Ishaan Devasthali Senior Producer: Ruchi Sawardekar Director and Video Editor: Jishnu Guha Recorded at The Indian Audio Company #PeopleOfTrent #Limitless #Podcast #Fashion #Westside