200% Thicker*, Fuller Hair With John Frieda ULTRAfiller+ Collection

Instantly get the look and feel of more hair in just one use with the ULTRAfiller+ Thickening Collection. These lightweight products use the power of hyaluronic acid, a known hair hydrator, and biotin, known to provide hair strength, to plump the overall thickness of hair by 200% vs. a basic shampoo and strengthen strands to reduce hair loss as a result of breakage. The products are powered by a unique Texture Building Network Technology, which aligns and creates space between hair fibers for hair that feels fuller for an instant confidence boost thanks to thicker, bouncier, more resilient hair. Shop now!