Elisabetta Franchi Spring-Summer 2016 | Campaign with Hanne Gaby Odiele

Elisabetta Franchi Spring-Summer 2016 Campaign with Hanne Gaby Odiele. The harshand sun-drenched desert of California is the backdrop of the new ELISABETTA FRANCHI Spring Summer 2016 adv campaign. Arid rocks and exotic Joshua trees are the elements of a sun-scorched earth and the evocative setting where the new collection comes to life. Subject of the fashion shots is an indomitable Hanne Gaby Odiele, whose striking poses represent the wild tone of the next season. She is a contemporary warrior who dresses in long outfits with fringes, laminated details and finishes with a savage appeal. Through the keen eye of Giampaolo Sgura, Hanne Gaby Odiele lets herself be wrapped in a warm, dense light, where the natural tones of the earth are fused with the material hues of the clothes to create a natural, but highly expressive mood. The advertising video captivates us with its rapid frames that concentrate the essence of the new collection. Alone and majestic, faced with uncontaminated nature, the protagonist moves boldly among the sand dunes and sun-blazed rocks, to dominate in the final scene the landscape around her. For the second season, the maison has confirmed Giampaolo Sgura to be the one to capture the feel of the upcoming Spring Summer collection. Sgura is a pacesetter in the contemporary fashion system whose photography is able to convey the sophisticated attitude of the ELISABETTA FRANCHI woman. Twenty-eight year old Belgian top model, Hanne Gaby Odiele offers her