The new campaign film for Spring/Summer 2021 | BOSS

Watch our campaign film, directed by Baron&Baron, as our next-generation cast leads the way into Spring/Summer 2021, wearing the latest BOSS collection. Discover easygoing silhouettes, modern tailoring, and unexpected details, reflecting a fresh new mood for the season #BOSSgenerations #ThisIsBOSS Discover more: https://on.boss.com/BOSS_generations Follow BOSS on Facebook: http://www.facebook.com/hugoboss Instagram: http://www.instagram.com/boss Pinterest: http://www.pinterest.com/hugoboss