Redken Shades EQ 101, Episode 2: Master Formulation & Zone Toning

Unlock the full potential of the #1 demi-permanent color in the world with this masterclass on Redken Shades EQ formulation. Redken Brand Ambassador Adrienne Dara breaks down the "rules of the road" to help you create customized formulations with confidence, clarity, and precision. ✨ What You'll Learn: How to master Zone Toning to treat the root, mids, and ends according to their specific porosity needs. The critical difference between applying Shades EQ on wet vs. dry hair for longevity. Exact rules for Root Tap Techniques to soften, eliminate, or melt foil lines. How to approach Lowlighting Blonde Hair without creating muddy results. The 2-step process for Hair Color Filling to ensure rich, vibrant brunettes. Understanding Shades EQ Mixing Ratios using the "Main Character vs. Extras" analogy. 🥣 Formula Breakdown: To Soften Foil Lines: Formulate at the same level as the natural base. To Eliminate Foil Lines: Formulate 1 level darker than the natural base. To Colormelt: Formulate 2 levels darker than the natural base. Lowlight Rule: Target Level + Clear (Always apply on dry hair). Filling Rule: Lift 2 levels lighter than target - Fill 1 level lighter than target (Warm). Adrienne’s Chocolate Fill: NB Series + Yellow Kicker. 📍 Chapters: 0:00 - Intro to Customized Formulation 0:59 - Zone Toning 101: Wet vs. Dry Application 3:01 - Zone 1 Formulation: Soften, Eliminate, or Melt? 7:46 - How to Lowlight Blonde Hair Correctly 10:48 - Choosing the Right Series: Winter, Summer, Fall