#BNSDigitalSummit21 - Empowering Fashion Creatives & Establishing Long Term Careers in Africa

When viewed through the prism of cultural expansion and recent worldwide adoption, Africa's contribution to the creative sector is substantial. The creative industry has steadily risen to the forefront as a major engine of socio-economic and cultural growth during the last decade. Post pandemic, Africa's youthful creative industries are very ripe for investment. With big corporations like Netflix and Universal Music Group growing their presence on the continent, African fashion, music, and movies continue to achieve global prominence. However, while we have a lot of skills, we don't have a lot of infrastructure. The continent is brimming with youthful skill, but the resources, and infrastructure needed for creatives to stay relevant while also sustaining a profitable and long-term profession is lacking In order to address unemployment in the creative and other industries, we will in this session, discuss which jobs must be produced, for whom, and why. Together with experts in the creative fashion and beauty industry, we assess where the greatest unmet needs are, and consider how to apply the knowledge gained with a clear execution approach. Speakers: Morin Oluwole, Roberta Anan, Elizabeth Elohor