From the Ground Up | The Jordan Brand

You guessed it, it's another f*cking sneaker show. FROM THE GROUND UP is an original sneaker-dedicated series by Highsnobiety. Episode one delves into the world of Air Jordan, including a panel discussion with Highsnobiety staff, a primer on the history of Jordan Brand, and a conversation with Jordan's VP of Design, David Creech. FOLLOW US Facebook: https://facebook.com/highsnobiety Twitter: https://twitter.com/highsnobiety Instagram: https://instagram.com/highsnobiety/ View more Highsnobiety videos here: http://hsnob.co/qh67