Drifting Through Time With Jay Chou

To exemplify Jay Chou’s daring and innovative spirit, TUDOR released a short film in which he daringly drives a sports car on an historical oval race track in Montlhéry, France, eventually drifting through time. Inspired by the magical worlds Jay Chou is known to create with his art and by epic 80s cinematic tales of time travelling, the film ignites the conversation on how iconic images of the past impact today’s creativity in watchmaking, music and other art forms. Chou’s most devoted fans will also recognise an homage to one of his earlier movies, where he portrayed a car enthusiast. TUDOR is a Swiss watchmaking brand that offers mechanical watches with sophisticated style, proven reliability and an unparalleled relationship between quality and price. TUDOR is a Swiss watchmaking brand that offers mechanical watches with sophisticated style, proven reliability and an unparalleled relationship between quality and price. The origins of TUDOR date back to 1926, when “The Tudor” was first registered as a brand on behalf of Hans Wilsdorf, founder of Rolex. In 1946, he founded the Montres Tudor SA company to produce watches that respect the traditional Rolex philosophy of quality at a more accessible price point. Throughout their history, TUDOR watches have been chosen by the boldest adventurers on land, underwater and on ice, the world over. Today, the TUDOR collection includes emblematic models such as Black Bay, Pelagos and Style and since 2015 it has offered mechanical ma