How Alessandro Michele Transformed Gucci

Gucci under Tom Ford and Frida Giannini was very much about the jet-set lifestyle. It was focused on affluence, wealth, sexiness and sophistication. Aesthetically it was beautiful yet being minimal. The focus was a lot more on the shapes and silhouettes. People are creatures of habit so of course when Alessandro Michele transformed Gucci into his androgynous, quirky, maximalist and romantic vision he met a huge amount of resistance from loyal Gucci fans of the Tom Ford vision. In this video I explain the turning points (Gucci Fall Winter 2015 Menswear & Gucci Autumn Winter 2015 Ready To Wear / Womenswear) that cemented a transformation of Gucci by Alessandro. His first Gucci collection set the tone for his new vision of Gucci. My E-Book On Effective Ways To Learn About Fashion: https://www.thefashionarchivemag.com/shop SOCIAL MEDIA Instagram: https://www.instagram.com/fashionroadman/ TikTok: https://www.tiktok.com/@fashionroadman Twitter: https://twitter.com/fashionroadman For exclusive content including interviews, extended episodes and access to discounts subscribe to the Patreon: https://www.patreon.com/fashionroadman #gucci #alessandromichele #tomford