Jeweler Jade Lustig Matches Her Designs to Personalities | Robb Report

In this video, Jade Lustig offers her own guidance and points out that different gem cuts can be mixed and layered to communicate a state of mind or mark a new life chapter. We asked Jade to break down what each style says about its wearer. Subscribe to Robb Report: https://bit.ly/2rx0Icw Stones can speak—just ask fifth-generation diamantaire Jade Lustig, who as a child took great joy in sorting through piles of fresh-cut gems alongside her grandfather. “He would literally sit me down next to him with a box full of small stones, and I would sit there for hours with a little tweezer and move around all the pear shapes together, all the marquise together, all the square stones together,” says Lustig. “I’ve always loved diamonds.” Her passion has extended into adulthood. Lustig’s jewelry line, Jade Trau, is entering its sixth year, and she recently unveiled the Alchemy collection—her latest collaboration with Forevermark, a De Beers Group diamond brand. “I really believe in the sentiments that come along with diamonds, and the shape has always been the focal point to me,” says Lustig, who wore a rose-cut diamond in her engagement ring for years—it was the style of stone her great-grandfather usually made when he first got into the jewelry business in the early 1900s. Only recently did Lustig find herself drawn to the more statement-making, elongated marquise-cut diamond. “I only started wearing the marquise last year, and I was like, ‘Wow, it is crazy to me how this really spe